Free resource

Your welcome flow, email by email

Six emails over eleven days, with their timing, example subject lines and what goes in each. Leave your email and it lands in your inbox straight away.

Welcome flow template · 7 pages

Your welcome flow, email by email

  • Day 0

    email 1

    What you promised

    Keep the pop-up’s promise in the first second

  • Day 1

    email 2

    What makes you different

    Make clear why they should buy from you

  • Day 3

    email 3

    Your story

    Put a face to the brand

And 3 more emails, with example subject lines

What you get

Six emails with their day

From the email that keeps the pop-up’s promise to the one that says the code expires.

Example subject lines

Two for each email, to adapt to your store.

How to build it in Klaviyo

Trigger, flow filter and the settings that come before the copy.

High-ticket version

More time, more social proof and less weight on the discount.

Made by the agency that runs email for stores like yours

+€1.1M

in attributed sales

+21,000

orders generated

~42%

average open rate

+13.5M

emails sent